Applied Biosystems Group develops and markets instrument-based systems, reagents, software, and contract services to the life science industry and research community. Customers use these tools to analyze nucleic acids (DNA and RNA), small molecules, and proteins to make scientific discoveries, develop new pharmaceuticals, and conduct standardized testing. Applied Biosystems is headquartered in Foster City, CA, and reported sales of $1.4 billion during fiscal 2000.
Project Detail:
• PCR Product Brochure
• Product Print Ads
• Applied Biosystems HomePage
• Taqman Product Packagings and Promotional Items
Primary Focus:
• Concept and Design
• Production and Design
• Liaison Customer Service
• Leadership
• Strategy and Brand Vision
• Organizing/Archiving